Privacy policy.

Effective Date: September 19, 2025

Last Updated: September 19, 2025

This Privacy Policy describes how FYRST (“Company,” “we,” “our,” “us”) collects, uses, and protects the personal information of users (“you,” “your”) when you visit our website or purchase our programs, courses, or services.

By using our website and services, you agree to the practices described in this Policy.

1. Definitions

  • “Service” refers to the FYRST website, programs, courses, and related offerings.

  • “Personal Information” means any information that identifies you, such as name, email, phone number, or payment details.

  • “Third-Party Services” refers to platforms we rely on to provide our Service, including Squarespace (hosting) and Stripe (payments).

2. Information We Collect

We may collect:

  • Contact information (name, email, phone)

  • Payment details (processed via Stripe; we do not store your full credit card number)

  • Technical data (IP address, browser type, cookies, device information collected by Squarespace and analytics tools)

  • Business or professional details you provide during program registration

  • Marketing preferences and consent

3. How We Use Your Information

We use your information to:

  • Deliver our programs, courses, and services

  • Process payments securely through Stripe

  • Communicate with you about your purchases or account

  • Send marketing communications (with your express consent)

  • Improve our website and offerings

  • Comply with legal and tax requirements

4. Third-Party Services

By using our website and services, you consent to these transfers.

5. Marketing & Consent

  • We only send marketing emails with your express consent, in line with Canada’s Anti-Spam Law (CASL).

  • You may unsubscribe at any time by clicking the “unsubscribe” link in our emails or contacting us directly.

  • Unsubscribing does not affect transactional or service-related messages.

6. Sharing Your Information

We do not sell personal information. We may share data with:

  • Service providers (Squarespace, Stripe, IT, analytics)

  • Professional advisors (lawyers, accountants, insurers)

  • Regulators or authorities, where required by law

7. Data Retention

We retain data as long as necessary to provide our services and meet legal obligations (up to 6 years for financial records).

8. Your Rights (Canada, U.S., EU/UK)

  • Canada (PIPEDA): You have the right to access, correct, or withdraw consent for your data. Complaints may be filed with the Office of the Privacy Commissioner of Canada.

  • United States: By using our Service, you consent to your data being transferred to Canada and the U.S. PIPEDA governs our processing, and we comply with applicable U.S. privacy requirements.

  • EU/UK (GDPR/UK GDPR): You have additional rights, including:

    • Access, rectification, or erasure of your personal data

    • Restriction or objection to processing

    • Data portability

    • The right to lodge a complaint with your local supervisory authority

    • Transfers outside the EU/UK (e.g., to Canada or the U.S.) rely on appropriate safeguards such as contractual clauses or your explicit consent.

9. Security

We use safeguards such as SSL encryption, secure servers, and limited access controls. No system is 100% secure, and we cannot guarantee absolute protection.

10. Cookies

Our website uses cookies (via Squarespace) for functionality, analytics, and marketing. You may disable cookies in your browser, but some features may not work properly.

11. Changes to This Policy

We may update this Policy from time to time. Updates will be posted here with a new Effective Date. Continued use of our Service after updates constitutes acceptance.

12. Contact Us

For privacy questions or requests:

FYRST

Toronto, Ontario, Canada

Email: info @fyrst.global